Vista BMW

BMW представила новый i3 — и это, пожалуй, самый важный электромобиль в её современной истории. Несмотря на знакомое имя, перед нами совершенно другая машина: не экспериментальный городской хэтчбек из прошлого, а полноценный электрический наследник легендарной 3 Series — модели, которая десятилетиями определяла философию бренда. Именно поэтому ставки здесь выше, чем у любого другого EV BMW. Если кроссоверы вроде X3 продаются лучше, то именно тройка остаётся эмоциональным ядром марки — тем самым автомобилем, который отвечает за репутацию ultimate driving machine. И теперь эта роль впервые полностью переходит к электромобилю.

We have already covered the new Mercedes-Benz GLC EV — Stuttgarts second major push into the premium electric crossover market, where the emphasis is placed on multi-agent artificial intelligence and a renewed design philosophy. Now it is Munichs turn. BMW is also entering the arena with its own second attempt: the new iX3, built on the revolutionary Neue Klasse platform. And while Mercedes is focusing on AI and user experience, BMW is responding with record-setting energy efficiency, zonal architecture, and charging performance comparable to Tesla and Rivian.

More dynamic than ever, rich in digital innovation, and for the first time available with a fully electric powertrain: this is the new BMW 5 Series Sedan. In the form of the BMW i5, the latest generation of the worlds most successful business sedan aims to take a leading role in the move toward sustainable premium mobility in the upper mid-size segment. Consistent electrification, the enhanced BMW Curved Display, the new control system with QuickSelect, expanded digital services, and a stronger focus on sustainability throughout the entire product life cycle all reflect the progress BMW Group is making in the key areas shaping the future of the automotive industry.

Почему название знаменитого британского бренда MINI и фамилия легендарного автоспортивного инженера Джона Купера так часто упоминаются в одном контексте?

The BMW iX M60 became the first BMW M model developed from the outset as an electric vehicle. It is the most powerful and dynamic version of the BMW iX technology flagship — a vehicle in which electric mobility, premium comfort and a sporting character are brought together in one concept.

The BMW i4 became one of the brand’s most important electric vehicles because it made electric performance understandable for BMW’s traditional audience. It is not a futuristic experiment for the sake of design, and not a show concept built only to attract attention. It is a true Gran Coupe with the signature BMW seating position, sporting handling, a practical luggage compartment, a premium interior and an electric powertrain that translates familiar BMW character into a new format.

The BMW iX was never meant to be just another electric SUV from BMW Group. It was a statement about the future of the brand. This is a vehicle in which the company tried to redefine its own understanding of luxury, sustainability, digital technology and driving pleasure. Created from the outset as an electric vehicle, the BMW iX reimagined the Sports Activity Vehicle concept and showed what a large premium automobile could become in the age of electric mobility.

BMW Group представляет обновление MINI John Cooper Works Countryman — автомобиля, демонстрирующего высочайшую производительность на дорогах с твердым покрытием и грунте. Модель получила новые элементы дизайна экстерьера, расширенное оснащение, сохранив при этом максимальный уровень удовольствия от вождения и универсальность.

Luxury sports cars of the BMW 8 Series are raised to collector’s item status by means of exclusive BMW Individual design and equipment features – BMW 8 Series Coupé, Convertible and Gran Coupé available as edition models.

The biggest and most versatile member of the MINI model family generates fresh stimuli for driving pleasure and individual flair in the hallmark style of the British premium brand. Precisely refined design, attractive additions to the equipment range and innovative technology in the areas of operation and networking underpin the exceptional status of the new MINI Countryman within the premium compact segment.

The latest generation of the sporty two-seater for the premium midsize segment underscores its distinctive character profile with both a vehicle concept focused squarely on delivering dynamic driving pleasure and the clear differentiation of the coupé from the new BMW 3 Series. This is the next chapter in a coupé tradition shaped by numerous legendary BMW models.

The BMW 5 Series is one of those cars that clearly shows how the very idea of a business sedan has changed. In the past, buyers expected such a model to offer status, comfort and confident performance. Today, that is no longer enough. A modern executive sedan must also be digital, semi-automated, efficient, customizable and visually fresh enough not to look outdated next to the new generation of electric vehicles. The updated BMW 5 Series Sedan of the G30 generation became exactly that kind of transitional car: classic in form, but much more modern in substance.

The presentation of the all-new BMW 8 Series Coupe adds a brand new chapter to the Bavarian premium carmakers long history of sensational sports cars – and gets its current model offensive in the luxury segment off to a particularly dynamic start.

The BMW 3 Series Sedan has epitomized the concept of sporty driving pleasure in the global premium midsize class for more than 40 years. Exuding dynamic design, agile handling, exceptional efficiency and innovative equipment features, it takes the signature characteristics of a BMW and turns the volume up several notches.

The fourth generation of the BMW X5 (impresses with its wealth of innovations and represents the most compelling embodiment yet of the familiar Sports Activity Vehicle (SAV) blueprint: the ability to venture off-road combined with a talent for dynamic driving pleasure on it.